DM
Examples of copywriting and the ideas I've come up with for direct mail.
Client: Sky
Home move pack sent to potential Sky customers before or after they move house.
Client: Sainsbury's
Door drop to promote their new ChopChop service – delivering groceries to your door in under 60 minutes.
Client: NCS Trust
A confidence boosting DM pack that helped students facing exams feel supported and unstoppable. With revision advice and study aids to help them through this stressful time, before they embark on a fun-filled summer with NCS.
Client: NOW TV
Bespoke DM to get standout on a cluttered doormat. With little else on the outer apart from a giant mouth, the reader was intrigued to pick it up and find out more.
Client: Sky
Christmas pack to remind customers of the benefits of Sky Go over the holidays – a free service they may not realise they have.
Client: NOW TV
Customers received a handwritten envelope at the beginning of January, disguising itself as a lost Christmas card.